Google Inc. is changing the look of the pages with the search results and is going to remove the banner ads that appear on the right side of the page. The additional advertising line may appear at the top of the issuance.
The fourth line advertising at the top of the search result in Google began to appear in 2010. The company began to experiment and develop an optimal view of the SERPs.
Press service of Google has confirmed that the change in the placement of advertising in the search results are now used in all regional versions of the search engine. The right side of the page will appear only one form of advertising - PLA (Product Listing Ad). These ads appear only when a user searches for a particular product, such as a certain type of clothing. PLAs allow the customer to go directly to the product page in the online shop of the seller.
"We will continue to make changes but they are only designed for commercial requests, in which the new layout will provide relevant results to users search engine and improves performance for advertisers," - said at Google.
Earlier there were rumors that the right of the issuance of the panel may appear as knowledge. This panel contains accurate information about the person or entity related to the search query. As Google stated that knowledge of the panel will not be displayed on the right side of issuance.
The fourth line advertising at the top of the search result in Google began to appear in 2010. The company began to experiment and develop an optimal view of the SERPs.
Press service of Google has confirmed that the change in the placement of advertising in the search results are now used in all regional versions of the search engine. The right side of the page will appear only one form of advertising - PLA (Product Listing Ad). These ads appear only when a user searches for a particular product, such as a certain type of clothing. PLAs allow the customer to go directly to the product page in the online shop of the seller.
"We will continue to make changes but they are only designed for commercial requests, in which the new layout will provide relevant results to users search engine and improves performance for advertisers," - said at Google.
Earlier there were rumors that the right of the issuance of the panel may appear as knowledge. This panel contains accurate information about the person or entity related to the search query. As Google stated that knowledge of the panel will not be displayed on the right side of issuance.
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